Tuesday 8 November 2016

Go Beauty revolutionizes spa bookings

Hi Beauties!

Many of you who follow my blog regularly or social media platforms will know that I love new technology, innovations and just generally anything aimed at making life easier. 

When I book travel arrangements, I religiously go to Tripadvisor and check out traveller's reviews and photos, as opposed to the establishments own photos. This has served me well, and I can make an informed decision, with no disappointments. 
So I'm really thrilled with Go Beauty's newest development. First an app which one can download, make appointments online, one can also view the closest salon, search for specific treatments and even buy spa vouchers via the app!  Another great function of the app which uses GPS location is the notification of specials being offered at salons close to you. This alone is very exciting, convenient and perfect for busy professionals. 

Founder and director, Tatjana addressing media at the launch

Go Beauty have now launched a full website, which in addition to the above also provides "Tripadvisor-style website for beauty establishments". 

'Currently listing over 400 salons, it is South Africa’s largest collection of salons, spas, beauty, hair, nails, laser, aesthetic clinics, spray tan technicians and makeup artists in one place, but our goal is much higher, to reach every corner of the country.'

'Each salon has their own page with all their info contained on one page. In order to make the site truly user-friendly, we made it ‘slimline’ - no unnecessary information, only the essence of the ‘experience’ of the salon. A lot of information is therefore only represented by icons: eg. the main services offered are illustrated by icons, while the brands they are using are represented by their logos.
We also want you to get a real feel of the place, so we are listing their amenities: are you going to receive a cup of a coffee while you are waiting for your hair colour to develop; is there a scent in the air that makes you feel relaxed or are you able to listen to soothing music in a luxurious environment while your facial mask is doing its magic; can you step into a garden after your treatment or rest in a relaxation room.'

When I see specials being offered by salons, and will immediately visit the website to check out the establishment. Here are a few of my concerns when evaluating a spa:
  1. Parking: I need the spa to have parking readily available and preferably not off-street parking.
  2. A relaxation area is very important, as I like to unwind a bit before the treatment- chances are I've just rushed from a previous engagement.
  3. Atmosphere and ambiance is key, rather than being rushed into a treatment room to get undressed, I prefer a gentle welcome.
  4. I recently visited the Mangwanani Spa at the Waterfront and was shocked to discover that I needed to leave the premises and use the public loo in the office park! Had I known this beforehand I would not choose this particular spa. So now, high on the list is changing room facilities and bathrooms.
  5. Images are crucial, it gives me the general idea of the layout, upkeep and general luxury of the spa. This is especially where the client images and review will be appreciated.
Have a look at the site, which is still pretty new so reviews haven't been posted yet. But just imagine how awesome it will be once the reviews are readily accessible? I can't wait!

Caio for now, 
RuBe xoxo

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